Website proposal for the best well-known pasta brand in Portugal.
In 2019, we were asked to bring Milaneza’s site to the XXI century, by making it more user friendly and more appealing to new costumers, especially amateur athletes or chefs looking to improve their health habits or cooking skills. The site was extensive so the flow and dynamism from page to page was a must. With this in mind, the team developed the UX - we designed a variety of blocks with related information, so the user could keep going through the experience while getting to know the brand better. We rearranged information on the navigation as well and recipe search (where they have most traffic), to name a few.
I developed visuals based on the brands ID, designed a few different interactions for pages like “history” and product detail. All foodies and athletes can now find all pasta recipes in a fresh, rich and dynamic platform, thought and designed for them.
Work for Nossa
Navigation
Product detail
Special interaction for "Our history" page